Zero Setting of the fresh milk market, Southwest Kenya

Bles Dairies has been granted a project in Southwest Kenya to perform a Zero Setting of the fresh milk market and to map out what factors drive farmers to deliver their milk to a milk collecting centre.

Southwest Kenya
In July, Bles Dairies Senior Consultant Dick Harting has travelled through the southwest of Kenya with Joyce Mutua – colleague dairy expert from Nairobi. Together, they have been working on a consultancy assignment which was granted by Highland Creamers & Foods and their partner Musty. HCF is a new player in the Kenyan dairy market and has therefore started a partnership with Musty, that is responsible for the distribution of Lato Milk, a well-known brand in Uganda and Kenia.

A tough fresh milk value chain
The Kenian dairy market is tough, especially the fresh milk value chain. It is therefore that Bles Dairies has been asked to perform a Zero Setting of the existing fresh milk market and to map out what factors drive farmers to deliver their milk to a milk collecting centre.

An underdevelloped dairy sector
Another important aspect within this project is advising on the possibilities of developing the fresh milk value chain in this region. This brings great challenges since the dairy sector and the milk collection in this region are highly underdeveloped.